The way parents raise their kids during their formative years is critical in shaping their character and values, which is why love, care...
The
way parents raise their kids during their formative years is critical in
shaping their character and values, which is why love, care, happiness,
affection, respect and generosity should always come to play.
Jollibee brought this truth to life late last year by releasing a powerful ad
emphasizing the importance of family bonding especially during the child’s
first seven years.
The
campaign was supported by no less than world-renowned
parenting and character formation expert Dr. Michele Borba. The author of “UnSelfie:
Why Empathetic Kids Succeed in Our All-About-Me World” affirms that parents
should “develop a close, mutually respectful
relationship” with their children for the latter to grow into wonderful human
beings.
As
a continuation to this advocacy, Jollibee shows proof of the premise from the
kids themselves. In a social experiment video, kids were asked regarding what
truly makes them happy. Their messages were so simple but truly eye-opening!
Watch
the heartwarming clip here:
“We
produced this video to show everyone what kids truly value, and to remind
parents how quality time can positively impact their childhood more than any toy
or material gift ever could,” Jollibee Marketing Director, Cathleen D. Capati
said. “Being present in their formative years is very important—everyday
special moments can be as simple as cheering up your son when he’s down or
curling up with your daughter to watch her favorite TV show. As parents, this
video is just a reminder that making our kids feel our unconditional love need
not be expensive nor complicated. The simple everyday moments we spend with our
kids is enough for them to feel loved, with the hope that they grow up paying
that love forward”.
One
way to make any bonding experience more memorable is to pair it with Jolly
Spaghetti. Jolly Spaghetti, a favorite among kids and kids-at-heart, has
enabled numerous parent-child bonding occasions because of its meaty, cheesy
goodness bursting with uniquely sweet-sarap
sauce which Filipinoscan’t resist. Treasure those simple moments with family
over Jolly Spaghetti Solo, priced at only P50.00* or get the Jolly Spaghetti
Family Pan good for 4-5 pax for only P199. These areavailable for dine-in,
take-out, delivery and drive-thru transactions. For more information on your
classic Jolly favorites, like Jollibee Philippines’ Facebook page and follow
@Jollibee on Twitter and Instagram.
*Prices may
vary across different locations.
